Buziness Administration in Tourism

Programme Description
To prepare competent, socially responsible, and self-improving company managers in the field of tourism, who are capable of establishing and managing new, innovative, and competitive companies in the global tourism market or taking leading positions in existing companies both locally and internationally.

Objectives of the Study Programme:

1. To provide competitive higher professional education  in business administration in tourism, and to train tourism professionals with high performance potential for both local and international labour markets.

2. To provide students with comprehensive knowledge, understanding, and practical skills regarding the dynamics of modern economic development, the integration of innovations with entrepreneurship in tourism and related economic sectors, state and public administration, and other business-related processes.

3. To develop students' scientific research skills, analytical and innovative thinking, creativity, and communication skills to enable graduates to become creative individuals who can successfully integrate into the global labour market.

4. To promote the development of tourism business education and research, while strengthening the international competitiveness of higher education institutions.