PR and Media Management

PROGRAM DESCRIPTION

Relations (PR) and Media Management is the art of managing the delicate border between different stakeholders to a corporation, project or initiative. It is one of the finest forms of communication, uniting principles of psychology to advanced marketing and bargaining techniques. In a global environment, PR and Media Management takes on the entirely new meaning of bridging cultural gaps and differences, hence calling its professionals to constantly look at issues from different and innovative perspectives.

At Central Asian University, we have designed our PR and Media Management course to educate our students to the unexpected: a challenging meeting with investors, an impromptu welcome to a senior delegation, a multi-party negotiation. Only practice can prepare for such moments, and we pride ourselves with our hands-on teaching methodology, grounded on frequent simulations, often at the presence of international guests. PR can turn crisis into opportunity; we see our students seamlessly achieving that.

PROGRAM CONTENT

The courses are supported with tutorials and labs, in which students profit from intensive mentorship.
 

• Social Media.
• English: Writing, Reading, Speaking/Public Speaking, Listening.
• Ethics in Journalism.
• Digital Media and Culture.
• Narrative Journalism.
• Media Management

CAREER PERSPECTIVES

• Public Firms
• Project Ventures
• Think-Tanks
• Multi-National Companies
• PR and Media Consulting

  Tuition Fees

  The tuition fee at the university covers the cost of academic instruction, examinations, and graduation procedures.
  Payment is made per semester and can be paid in full or in installments.
  $7,000 per year for international students.
  The amount shown in Uzbek soums is converted based on the exchange rate as of July 16, 2025.